The internet dramatically changed the way we do business. Escort services are becoming increasingly digitized and escorts today are marketing and screening their clients through the internet. Escorts have also adopted digital technologies which are not designed for the adult entertainment industry. Twitter and other social networking sites become a way to advertise escort services.
Marketing High Class Escorts the Digital Way
High class escorts use a reputable escort agency service – A reputable escort agency is respected in the industry because they have built working relationship and connections with important names in the business. Agencies deliver extra exposure and drive calls to their escorts. Agencies handle marketing from listing, advertising, SEO and managing profiles on directories.
Personal Websites –There’s a lot of competition in the escort industry. It’s important to have a personal identity and a discreet venue where escorts meet prospective clients discreetly. Having a personal website is an affordable way to convey in-depth information about escort services. Personal websites are basically a shop online where escorts market themselves and promote their services. A professional website gives an escort an edge over their competitors.
Social media – social networking sites like Twitter and Facebook provides a discreet way for escorts to connect with prospective clients and coworkers. High class escorts are conscious of the rules and regulation of social media and find creative ways to work within them. To standout in the market place, high end escorts make sure their profiles stand out. They also regularly post pictures and videos to leverage potential appointments with possible clients.
Search engine optimization – an SEO optimized website is important to get easily found online. Keywords are what searchers use when looking for escort services. This could be location, body type, ethnicity, hair color and other features. Important keywords and phrases are the backbone of an escort website. Good websites normally rank for “long tail” keywords like busty escort in Sydney since people searching for escorts look for specific locality.
Online Advertising – Most of the time, clients want to shop around and will usually look at several online ads before making a booking with one. A well written escort ad includes details about the personality of the escort. These ads are enticing to attract the attention of potential clients. Escorts who don’t have regular clients spend more on advertising because it’s the best way to get more exposure and promotion. Some agencies do the advertising but independent high class escorts advertise on sites that rank for different cities.
Video marketing – Videos are proven to be very successful advertising tool. Cachet Ladies video contains a brief description which is appealing to prospective clients. Escort video marketing strategy gives a clear picture of what the clients should expect. Escorts who used this manner of promotion receive more calls and clients.
Online directories and Classifieds – there are numerous websites that contain adult classifieds. These sites are designed to help escorts to attract clients. Clients use directories to find what they are looking for – from body type of the escort to her exact location. Lots of wealthy businessmen search for escorts and getting listed on these directories and classified listings is great for meeting upscale clients.
Escort community – it is completely free to post profile and get started in the escort community. Joining escort community is free publicity, it’s the easiest way to connect with clients, help a coworker and be found online. Escort join communities by signing in message boards adding website, phone number and other promotional information and joining conversation. Escorts get people interested by posting informative and relevant articles linking to personal website.
]]>In today’s video from Google’s Matt Cutts, Cutts addresses the concern over having third-party comments with poor grammar on your blog or site.
Cutts said that you do not need to worry about the grammar people use on your site. You should worry about your writing style and your grammar but there is no need to worry about how other people are writing comments on your site.
He did add that this doesn’t mean you should allow spam comments, you still should remove spam comments. But when it comes to being on top of grammar, you have enough to worry about with content that you write, and you don’t need to worry about what others write.
An example Cutts gave is that YouTube has tons of comments that are poorly written, with horrible grammar and sometimes don’t even make sense. You are judged on your content, not a third-party snippet of content.
View Source Article: http://searchengineland.com/googles-matt-cutts-dont-worry-poor-grammar-comments-183986
]]>Google head of search spam Matt Cutts released a pretty detailed video discussing the Google webspam team’s criteria for determining whether a link is considered a paid link or not.
There are five basic criteria Google uses in this determination. The first is the most obvious, is the link an explicit link for sale; then, the others are less obvious. The others include: how close is the value to money, is it a gift or a loan, what is the intent of the audience and is it a surprise or not.
Explicit Link Sales
Links that are explicitly sold for money are the most obvious. A webmaster sells a link to another webmaster in exchange for a certain dollar payment. That is clearly a paid link, and Matt Cutts said that is the most common paid link example, by far.
Close To The Value Of Money
The next determination Google uses is to see how close is the value to money. For example, a gift card is pretty close to money in that it can be often exchanged for a dollar value. But if you give someone a free pen that is valued at $1, the chances are that the value of that $1 pen won’t influence the user. However, a free beer or free trial to software is less value to users than a $600 gift card.
Gift Vs. Loan
If you give someone a laptop versus loaning them a laptop or gift someone a car versus loaning them a car, those are huge distinctions. Often, companies will loan a tech reviewer a device or car or something in order for them to properly review the item. But if you give them the item forever and not ask them to return it, that is closer to a paid link then a loan.
Intent Of Audience
When conferences give away stuff, the intent of the audience is often not to link to the conference as a thank you. For example, when you go to a SalesForce conference and get a free trial of the software, that is often not in exchange for a link. In addition, when Google gives away a free Nexus 7, the intent is not about links but about developers working on apps for the device. But if you give away laptops at events and expect bloggers to link to you in exchange, that is a bad intent.
Surprise Or Not
The final criteria is would the reporter or blogger be surprised? For example, if you are a movie blogger and you are given free access to a movie to review, that would not surprise the blogger. But if you are given a free car or laptop in exchange for writing about it, that would be a surprise.
Matt Cutts also recommends you review the FTC online ads guidelines.
View Article Source: http://searchengineland.com/matt-cutts-video-google-determines-paid-link-185748
]]>How does any spider start its travels over the Web?
The usual starting points are lists of heavily used servers and very popular pages. The spider will begin with a popular site, indexing the words on its pages and following every link found within the site. In this way, the spidering system quickly begins to travel, spreading over the web.
Before you begin doing SEO, you will need to do 3 major steps
Setting Goals: I may ask you certain questions that may be concerning on the website structure and strategic foundation for your social media marketing.
Competitor Benchmarking Analysis: There are many factors that help understand your competition’s SEO benchmarking. By using my SEO services you will be able to receive a branded presence on Google, Bing and Yahoo search engines and others. Social media presence will improve and you will start to enjoy the online audience a whole lot more than before.
Key phrase Research: Do a lot of research regarding the use of keywords and also look at what kind of keywords your clients are using in order to gain traffic. Use significant high traffic keywords that your rival does not know about. The fresh demands of unique and new keywords are also taken into consideration. The keywords with high conversion rate raise you ROI. The key phrase selection is also done for tracking and improving the SEO process
Once you have done your research you will be starting you campaign by doing an ONPAGE OPTIMIZATION
On Page | Off Page | Social Media Optimization Break Down
1. On Page Website Optimization:
Incorporate your selected keywords into existing Internet pages with keyword saturation and density, which is needed to achieve the top 10 rankings by modifying and optimizing the crucial areas in your site’s source code. The accurate implementation of server levels adjustments will guarantee your site to be user friendly. Here’s what will happen after applying all the above-mentioned points:
a) Keyword Research and Analysis
b) Content Optimization and Content strategy formulation
c) Website Informational Architecture Analysis and Optimization
d) Establishing a usable Website Navigation Structure
e) Meta-Tag Creation and Optimization
f) Improving Website Code and HTML Markup
g) Integrating the website with Social Networks
h) Google Analytics Integration
2. Off Page Website Optimization: Weekly and Monthly
Establish your positive “Online Reputation Management” which is also known as Off Page Optimization. Whether it’s creating your website’s profile on Facebook, LinkedIn, Twitter and Google+ etc. or blogging your heart out to gain higher SERPs (search engine results pages). Some of the other Off Page Optimization techniques are:
a) Citation Building (Local Listings Directory – Yelp, Brown Book, etc.)
b) Search Engine Submissions
c) Manuel Submissions to Directories (Limited to 10 a day)
d) Video Marketing: YouTube, Vimeo etc. (Weekly)
e) Press Releases: Monthly
f) Article Submissions: Weekly
g) Forum Participation
h) Social Bookmarking
Check out some other very important SEO Website!
searchengineland.com
I now offer SEO for Companies who would like to start ranking for certain keywords. Under my SEO Company http://www.flylifemedia.com/
Some of my Clients are:
Angels Allure
Cachet Ladies West